CLIENT — Xbox (spec work)
TEAM — Nick Taubes, Austin Rettinhouse, Evan Solomon
Hate speech is the biggest problem in gaming.
XBOX powers your dreams, and has the power to make hate-filled players pay to fuel the dreams of the groups that they attack.
MANIFESTO [Console Update Screen]
IN-GAME ALERTS
All derogatory hate speech on Xbox is tracked using text-chat and voice detection technology.
THE JAR FILLS. XBOX charges $ that goes directly to one of three organizations that benefit the groups affected by the attack.
THE MICROSITE
Watch the money come in for the campaign’s incredible orgs, in real-time.
DIGITAL OUT OF HOMES
Spreading the good word about the featured causes and taking (as well as vetting) nominations for future months.
TWITCH
Live streams with pro gamers backed by our causes like Transgender eSports champion, Scarlett.
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